Benjamin Tur: Putting Iron Deficiency Anemia on the Global Agenda at the Paris Peace Forum’s Child Summit
Benjamin Tur, Global Sponsorship Director of Danone, shared a post on LinkedIn:
“At Danone, tackling iron deficiency anemia is a priority.
And having Didier Drogba by our side gives us a unique opportunity to bring greater visibility to an issue affecting billions of people worldwide, particularly across Africa.
This Tuesday, we reached another important milestone as Didier joined Danone at the Child Summit of the Forum de Paris sur la Paix to champion IronUp!, our initiative raising awareness of iron deficiency anemia and helping bring an underdiagnosed condition into the spotlight.
This is exactly the kind of partnership we believe in: one that goes beyond traditional sponsorship and uses the power of sport, influence and shared values to make a meaningful difference.
Thanks to Oussama Sahbani for the support.”
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